We all know, that Small & Medium Enterprises are playing an instrumental role in strengthening our country’s economic figures. According to the estimates of the Ministry of SMEs, the sector creates more job opportunities both in rural and urban parts of the country. Our experience indicates that this sector is heavily grappling with inherent challenges related to people and culture. There is a huge disparity in job and skill matching which leads to wrong hiring and ultimately drains the pricey resources i.e. “FUNDS”.