R. Bala
Brand & Marcom

R. Balasubramanian is Assistant Vice President, Brand & Marcom at A&A Business Consulting. He has over 22 years of professional services experience across sectors, and business solutions in areas of Branding/Brand Building, Rewards & Recognition, Public Relations & Corporate Communication, Ideation & Content Creation, Design & Visualization and Social Media Marketing.

Prior to joining A&A Business Consulting, Balasubramanian worked in several reputed organizations like Maxreach Resources Pvt. Ltd, Future Generali India Life & General Insurance Co. Ltd. and Midas Events. Priya Limited, Anshuman Creations, Mediworld Publications Pvt. Ltd, Multimedia Pvt. Ltd. and Zen Health Care. While at Maxreach Resources, he successfully handled Content and module development in tandem with industry specialists along with digital media management. At Future Generali India Life & General Insurance Co. Ltd. Balasubramanian headed the core BTL operations across 250 branches and various other partner locations, provided ATL support for nationwide campaigns across all media. Additionally, Balasubramanian and his team has the unique distinction of winning the Guinness Book of World Records award for an innovative property called ‘Insurance Week’ that they had created. Balasubramanian is also an accomplished actor and has acted in various television serials and Malayalam movies apart from modeling assignments.

Balasubramanian holds an MBA degree MBA (PGDBM) from CRKIMR, Bandra with specialization in Marketing. He is a linguist and is conversant in six languages. True to his creative temperament, Balasubramanian enjoys music, writing, sketching and philosophy.

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